iPad on a keyboard stand showing a colorful Eisenhower Decision Matrix with sections labeled Do It, Schedule It, Delegate It, and Delete It, next to a white coffee mug.

How to Prioritize like a President: My Week with the Eisenhower Matrix

Planning & Productivity
What is the Eisenhower Matrix? The Eisenhower Matrix is a productivity system that has you divide your tasks into four quadrants to help you prioritize the ones that matter most.

You know that feeling when your to-do list looks more like a to-do novel? Same. Between work, life, and the occasional TikTok spiral, it’s easy to feel like you’re always busy but never actually moving forward.

So, I tried something new: The Eisenhower Matrix.

This time-management method promises to help you prioritize smarter by sorting your tasks into four simple quadrants based on urgency and importance. That clarity gave me a whole lot of relief.

cta-1

About the Eisenhower Matrix

I was looking for a better way to make sense of my ever-growing task list. Something that could help me see what needed my attention instead of just reacting to whatever felt most urgent. That’s where the Eisenhower Matrix came in.

The concept: The Matrix, popularized by former U.S. President Dwight D. Eisenhower, divides your tasks into four categories based on their urgency and importance, much like the sorting hat at Hogwarts (minus the magical hat, unfortunately 🧙).

These four quadrants include:

  • Urgent and important. The “drop everything” tasks with immediate deadlines or high-stakes work that needs your attention now.
  • Important but not urgent. The “big picture” stuff that doesn’t scream for your attention but moves you forward. That includes things like planning, personal development, and creative work.
  • Urgent but not important. These are the distractions that interrupt your day, but still need answers, like emails and meetings.
  • Not urgent and not important. These are your time-wasters. The mindless busywork or tasks that don’t really need to happen.

The goal: To stop reacting and start deciding. By categorizing your tasks this way, you make more intentional choices about how you spend your time and avoid falling into the trap of urgency over importance.

You can find a full breakdown on the Eisenhower Matrix website or read up on it over at Todoist. Both are great resources if you want to dive deeper.

Image of an Eisenhower Matrix with four different colored quadrants categorized by both urgency and importance.
The Eisenhower Matrix divides your tasks into four quadrants. (Image: Notability / Template by Smartsheet)

Tackling tasks with the Eisenhower Matrix

Embarking on my journey with the Eisenhower Matrix, I found it to be one of the simplest productivity systems I’ve tried. That simplicity, though, came from having already built a strong foundation through my recent deep dive into the Commitment Inventory.

This time around, I decided to focus solely on career-related tasks to really drill down into my workday and make sense of where my energy was going.

What was I aiming for? Better prioritization and delegation skills for work tasks, so I could stop spinning my wheels and start working smarter.

I started by evaluating my current workload and sorting each task into the appropriate quadrant. It sounds simple (and it is), but this exercise alone gave me a clearer picture of what was really going on. I could finally see what needed my immediate attention, and what could wait, be delegated, or dropped altogether.

Here’s what that looked like for me.

Image of an Eisenhower Matrix with all four quadrants filled out with work tasks.
Categorizing my tasks took some time, but it really helped me make sense of my day. (Image: Notability / Screenshot by Lindsay Armstrong / Paperlike)

The urgent and important quadrant grabbed my immediate attention. It was like, "Bam! Deal with me now or suffer the consequences!"

Quadrant 1: Immediate wins

For me, that meant getting the first draft of my next Paperlike blog post written, as well as some of the other tasks you can see above.

I knocked out all those tasks in the first two days of using the matrix, and I’m not exaggerating when I say that the sense of relief was immediate. These are the kinds of tasks that usually live rent-free in my brain, quietly haunting me 👻 while I waste time answering emails or tweaking low-priority projects.

With these cleared out early, I ended the week with three major deliverables completed ahead of schedule, which is something I rarely pull off.

Quadrant 2: The long game

Then came quadrant 2: important but not urgent. This is the quiet powerhouse quadrant, the one full of the things that help you grow but are easy to ignore because no one’s breathing down your neck.

This list included:

  • Outlining ideas for a future newsletter series.
  • Time set aside for skill development.
  • Planning content themes for next quarter.
  • Biweekly pulse meetings that I normally treat like background noise.

I blocked off 30–45 minutes per day to work on these tasks, and by the end of the week, I had:

  • Finalized a draft outline for a 3-part content series.
  • Identified two areas of professional development to focus on in the next quarter.
  • Sketched out a light framework for Q3 planning.

These are the kinds of things that always get bumped when I’m busy, but using the matrix gave me a reason to schedule them in and stick with it.

cta-notetaker-collection

Quadrant 3: The distraction zone

Quadrant 3, urgent but not important, was rough. This is where all the noise lives.

These are things like emails that feel urgent but aren’t super important, or requests that interrupt your day but could’ve been Slacked. Scheduling pings and quick content asks also live in this quadrant.

Normally, I jump on these without thinking. But using the matrix, I paused. I asked:

  • Is this actually important?
  • Am I the right person to handle this?
  • Does it need to happen now, or at all?

By filtering these through the matrix, I was able to defer five non-essential tasks and delegate three others, freeing up several hours of focused time over the course of the week.

Quadrant 4: Identifying the fluff

Since I limited this experiment to work-related tasks, I initially struggled to fill out the not urgent and not important category. But with a bit of reflection, I realized I spend more time than I’d like to admit on:

  • Over-editing emails or Slack messages.
  • Toggling between tools just to “get organized.”
  • Re-reading content I’ve already approved.

None of it was urgent or important, but these little moments added up.

By cutting just those habits, I reclaimed 30–60 minutes per day, which is enough time to get through two quadrant 2 tasks or simply finish my day earlier.

What worked and what didn’t

What worked? The Eisenhower Matrix helped me work with more clarity and intention, and the wins weren’t just productivity-based; they were mindset-based, too.

  • Simplified decision-making: The Matrix gave me an easy, visual way to assess my priorities without second-guessing every task.
  • Increased output: I knocked out key tasks in quadrant 1 and finally carved out regular time for quadrant 2 goals that usually get neglected.
  • Better boundaries: It forced me to say no (or at least “not right now”) to tasks that didn’t truly deserve my time.
  • More intention, less autopilot: I wasn’t just reacting to what popped up. I was actively choosing what to work on.

But what didn’t work? Of course, not everything went smoothly, and a few patterns and habits made this method harder to stick with than I expected.

  • Old habits die hard: It was tempting to spend time in quadrant 3, because those tasks feel productive even when they’re not.
  • Delegation discomfort: Letting go of quadrant 3 tasks wasn’t easy. I had to remind myself that “just because I can do it doesn’t mean I should.”
  • Grey areas: Some tasks weren’t easy to classify, which slowed me down at first. I had to make quick judgment calls and stick with them.

Final thoughts

The Eisenhower Matrix helped me look at my to-do list with fresh eyes and gave me permission to stop doing everything at once.

If you're looking for a simple, no-fluff method to structure your day, this one's worth trying.

And if sorting your priorities happens on an iPad like mine, Paperlike makes the process smoother and more satisfying. The Screen Protector adds just the right texture for focused planning, while our accessories help you stay in flow from task one to done.

cta-general-newsletter

Frequently Asked Questions

What are the Eisenhower Matrix quadrants?

A: The four quadrants of the Eisenhower Matrix are urgent and important, important but not urgent, urgent but not important, and not urgent and not important. Separating your tasks into these categories will help you figure out how to prioritize your work.

How does the Eisenhower Matrix help with prioritization?

A: The Eisenhower Matrix helps you prioritize because it forces you to figure out what’s urgent and needs to be done right away, as well as what the most important things are that need to get done. When you categorize everything into the four quadrants, you get a nice visual of where to focus your energy.

Do I need an Eisenhower Matrix template?

A: No. It’s nice to see it visually, and a template helps with that, but you can easily draw your own or just use columns or rows. As long as you have four sections labeled correctly, you’re good to go.

Read next

A girl writing on an iPad with an Apple Pencil with a Paperlike Screen Protector package sitting next to it.
A person looking at an iPad and holding an Apple Pencil over it.

Your Free Digital Planner Awaits

Sign up for our newsletter and get your free digital planner instantly. Plus, stay inspired with iPad tips for creativity and productivity, be the first to know about new product launches, and enjoy exclusive special offers.

*If you're already subscribed, fill out the form to verify your email, and your digital planner will be on its way to your inbox.